SEO - Search Engine Optimization
Strategic SEO for Small Businesses That Want to Be Found
Your website should do more than exist. It should help the right people find your business, understand what you offer, and take the next step.
I provide tailored SEO services designed to improve visibility, strengthen your online presence, and support real business growth. With 15 years of experience in search engine optimization, content, and digital marketing, I help businesses build stronger foundations for long-term search performance. My approach is thoughtful, data-informed, and shaped around your business goals, your audience, and the market you serve.
SEO That Is Built Around Your Business
Effective SEO is never one-size-fits-all. Every business has different goals, competition, content needs, website structure, and opportunities for growth. That is why I take a tailored approach to each project.
Depending on what your business needs, SEO work may include keyword research, website audits, on-page optimization, metadata updates, image alt text, content recommendations, analytics review, technical recommendations, competitor research, Google Trends review, and strategy guidance. The goal is always the same: to help the right audience find you more easily and create a stronger path from search to conversion.
I am an SEO expert with 15 years of experience focused on search engine optimization for small businesses - in fact - it is the core of all my digital marketing services.
Why?
Search engines generate 300% more traffic to websites than social media. *Business Insider
What I Offer
Full SEO Strategy
This is a strong fit for businesses that need a comprehensive SEO foundation or a larger-scale review of their current online presence.
A full SEO project may include a website audit, analytics review, keyword research, search trend analysis, page speed review, competitor and market insights, on-page SEO recommendations, metadata updates, image optimization, and strategic guidance based on your goals. This type of work is designed to help you understand where your site stands, where the opportunities are, and what steps will have the greatest impact.
Targeted SEO Support
Some businesses do not need a full-scale SEO project. They need focused support in a specific area.
Targeted SEO can be shaped around needs such as blog refreshes, YouTube SEO, SEO support for Google Ads landing pages, advanced optimization for specific sections of a site, or a focused improvement plan tied to a particular business objective. This option is ideal when you need strategic direction and application in a more defined area of your digital presence.
SEO Content Support
Strong SEO and strong content work together. I offer SEO-focused content support for businesses that need help creating or refining pages with both search visibility and audience clarity in mind.
This may include pillar pages, service pages, blog posts, copy refinement, content strategy, newsletters, or brand-aligned messaging shaped by SEO research. Content work may also include competitor review, formatting support, and visual or infographic direction when needed. The focus is on creating content that is useful, intentional, and built to perform over time.
Ongoing SEO Maintenance
For businesses that want continued support after an initial SEO project, I offer ongoing maintenance based on monthly goals and opportunities.
This may include rank tracking, analytics review, keyword opportunity identification, content refreshes, strategic recommendations, and regular check-ins to support continued growth. Monthly maintenance is available after a full or partial SEO project has been completed.
My Approach
I start by understanding your business objectives, your current online presence, and the specific challenges or opportunities in your industry, niche, and market. From there, I shape an SEO strategy that aligns with your goals rather than forcing your business into a preset formula.
My work is grounded in research, analytics, strong messaging, and practical recommendations. I look at both the larger strategy and the smaller details that influence performance, so your SEO support feels not only informed, but actionable.
Who This is For
My SEO services are a strong fit for small businesses, service providers, creative brands, wellness businesses, niche companies, and organizations that want a more strategic and personalized approach to online visibility.
Whether you are starting from scratch, refining an existing site, improving specific pages, or looking for a clearer SEO direction, I can help you identify what matters most and build from there.
Pricing
I do not offer flat package rates because SEO pricing depends on the scope and complexity of the work.
Pricing is shaped by factors such as your business objectives, the number of pages on your website, your industry or niche, the competitiveness of your market, whether your site includes e-commerce functionality, whether SEO has been done before, the number of products, services, or blog pages involved, the type of SEO support needed, and whether you already have a web developer or need more hands-on support from me.
When I work with agencies or direct clients, I typically begin with a quick consultation to understand the scope of work and provide a quote. In general, SEO projects may range from $500 to $2,500+, depending on what is needed. All SEO project quotes require a 50% deposit, a 50% payment upon completion, or a retainer, as outlined in the proposal. Invoices are sent through Square and are due upon receipt.
Because every business is different, customized pricing allows me to provide a more accurate scope of work and a strategy that reflects your actual needs, goals, and level of support.
Let’s Talk
If you are looking for SEO support that is thoughtful, tailored, and built around your business goals, I’d love to connect.
Book a consultation to discuss your website, your visibility goals, and the kind of SEO support that makes the most sense for your business.